Sepandarmazgan: The Ancient Persian Festival of Love and Earth

š Sepandarmazgan, also known as Esfandegan, is an ancient Persian festival dedicated to love, friendship, and honoring the earth. Dating back to the Achaemenid Empire, it is often called the “Iranian Day of Love.” Traditionally, it is celebrated on the 29th of Bahman in the Iranian calendar, which corresponds to February 17th in the Gregorian calendar.
A Celebration Rooted in History

Sepandarmazgan has its origins in Zoroastrian traditions, where each day of the month had a specific name. The 5th day of the month of Esfand (Spandarmad) was dedicated to Spandarmad, the guardian angel of the earth and a symbol of devotion and fertility. In Zoroastrian belief, Spandarmad (Sepandarmaz) was one of the Amesha Spentas, divine entities created by Ahura Mazda to oversee and protect different aspects of existence. She was regarded as the embodiment of unconditional love, humility, and selfless service, making her the perfect symbol for a celebration of love and respect.
This festival was deeply intertwined with the agrarian lifestyle of ancient Persia, where the earth was revered as a life-giving force. Farmers and villagers would perform special rituals, offering prayers and gifts to the land, seeking its blessings for a fruitful harvest. Women, as nurturers and caretakers, were also honored on this day, with men showing their appreciation by treating them with gifts and acts of service. The philosophy behind Sepandarmazgan emphasized balance, gratitude, and harmony between people and nature, reinforcing the idea that love and kindness should be celebrated in all aspects of life.
š The Meaning Behind Sepandarmazgan

Unlike Valentine’s Day, which primarily focuses on romantic love, this Persian tradition celebrates all forms of loveāromantic, familial, and even love for nature. It is a day to cherish relationships, express gratitude, and reflect on the deep cultural respect Iranians have for women and the earth.
How Was Sepandarmazgan Celebrated?

In ancient Persia:
- Women were honored with gifts and appreciation.
- Men would take over household duties to show respect for the women in their lives. š
- The earth, seen as a nurturing force, was celebrated with offerings and prayers for prosperity. š
š Sepandarmazgan vs. Valentineās Day

Though Valentineās Day has become popular in Iran, Sepandarmazgan holds a special place as a traditional celebration of love with uniquely Persian roots. Some historians even speculate that Valentineās Day may have been influenced by this much older festival but evolved over time into its current form, losing its deep connection to nature and gratitude. Unlike Valentineās Day, which has been heavily commercialized, Sepandarmazgan is about sincerity, appreciation, and a bond that extends beyond romantic relationships. It reminds us that love is not just about couples exchanging gifts but about honoring the earth and cherishing all our loved ones.
In recent years, there has been a movement to revive and promote this festival, encouraging people to embrace their cultural heritage.
š” How Can You Celebrate Sepandarmazgan Today?
Want to celebrate in a modern way? Here are a few ideas:
- Express your love and gratitude to your partner, family, and friends. š
- Give thoughtful gifts, just like ancient Persians did! š
- Spend time in nature and appreciate the earthās beauty. š±
- Share the story of Sepandarmazgan and spread awareness about this beautiful tradition.
Keeping the Tradition Alive
Though this festival was forgotten for a time, efforts are being made to bring it back into Iranian culture. Today, more Iranians are celebrating it as a national alternative to Valentine’s Day, highlighting its deep cultural and historical significance.
A Celebration of Love and Gratitude
Sepandarmazgan is more than just a festivalāitās a reminder to appreciate the people around us, respect women, and cherish the earth. Whether through small gestures or grand celebrations, embracing this ancient tradition is a beautiful way to honor Persian heritage and the universal power of love. š
š For more details on Sepandarmazgan, check out this article: Iran Press ā The Oldest Valentine
Frequently Asked Questions (FAQ)
š When is Sepandarmazgan celebrated?
Sepandarmazgan is traditionally celebrated on the 29th of Bahman in the Iranian calendar, which corresponds to February 17th in the Gregorian calendar.
š How is Sepandarmazgan different from Valentineās Day?
While Valentineās Day mainly focuses on romantic love, Sepandarmazgan celebrates love in all formsāincluding love for family, friends, and even nature. It also has deep historical and cultural roots in Persian traditions.
š How can I celebrate Sepandarmazgan today?
You can celebrate by expressing gratitude to loved ones, giving meaningful gifts, spending time in nature, and sharing knowledge about this ancient festival.
š Is Sepandarmazgan still widely celebrated in Iran?
Although it was forgotten for some time, there has been a cultural revival, and more Iranians are celebrating Sepandarmazgan as a traditional and meaningful alternative to Valentineās Day.
š Can non-Iranians celebrate Sepandarmazgan?
Absolutely! Sepandarmazgan is a universal celebration of love, appreciation, and gratitude, making it a wonderful festival for anyone to embrace. š
āļø Written by Kental Travel Team
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